The idea behind the project is to start a process of building a tourist offer – and a related widespread itinerary and its promotion – linked to extra virgin olive oil, capable of enhancing the agricultural and tourist locations of areas with World Heritage sites and other UNESCO tangible and intangible assets connected to olive production, such as dry stone walls and the Mediterranean diet.
The event organized by Mirabilia will offer a unique opportunity to carry out an analysis of the current visibility of the oil tourism commercial offer of the companies in the Mirabilia Network territories, to increase their visibility and, where necessary, highlight the tourist offer through a B2B activity to be carried out during the fair.
Taste the extra virgin olive oils of the new harvest year directly from the producer
Learn to pair oils with dishes and appreciate their diversity
Choose from over 20 Olive Oil Tourism proposals where you can book your holidays with producers who offer stays and experiences on their farms
Organize individual and group cooking classes or show cooking
Participate in the olive harvest or walk in the olive groves
Consult the olive oil tourism database created with the Mirabilia Network partnership.
The database can be consulted using search keys such as the geographical area or the product according to the tourist target.
Pubblicazione ai sensi del terzo comma dell'art.2501-ter del Codice civile del Progetto di trasformazione e fusione dell'Associazione Mirabilia Network in Isnart Scpa